Marlen Jordá is a Senior Account Executive at Incógnito, specialising in corporate communication and content management. Her career has developed across communication agencies, institutions and media outlets, giving her an integrated view of communication: from defining and creating messages through to their activation in the media and digital channels.
She has experience developing communication strategies and plans, creating content, managing media relations and handling social media. Her work involves adapting each message to different channels and audiences, producing press releases, articles, web content and social media pieces, as well as their distribution, promotion and subsequent results analysis.
Her experience also includes involvement in crisis communication projects, spokesperson training and events, supporting clients through different moments and communication needs.
Naturally curious. A lover of film, art, good conversation and books (the ones she’s read, and the ones piling up on her TBR). Always with a trip in mind and a suitcase half-unpacked, travelling and discovering new places is her favourite way to shift perspective and find new stories to tell.
