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Silvia Peralta

She loves all kinds of sports and is a veteran padel player, although she doesn't want to admit it. Her perfect plan is a getaway to the north, surfing and eating a good rice with lobster. She is not a dancer, but she does enjoy "terraceo" in the streets of Madrid, gastronomy and a good wine pairing. "Live the present" is her philosophy.

Strategic PR in 2026

Communication and PR in 2026: less impact, more real influence

8 January 2026
responder entrevista medios_ media interviews

How to respond well to a media interview: keys to being an effective spokesperson

17 March 2025
marketing experiencial

Event trends: the resurgence of experiential marketing

27 February 2025
gestión de crisis reputacional

Reputational crisis: a problem that cannot be improvised

13 February 2025
Tendencias en comunicación y relaciones públicas

Communication and PR trends for 2025: how to prepare for the future of engagement

20 December 2024
ética en las relaciones públicas

Public Relations Ethics: Where is the limit?

17 June 2024
Crisis reputacional

A look at brand reputation, crises and how we can solve them: the case of Chiara Ferragni

3 April 2024
Eventos en las estrategia de marketing

Events in marketing strategy: a “must” if your budget can afford it

14 February 2024
Taylor swift

How Taylor Swift has become a marketing icon, Milei’s scourge and SEO muse: Taylor beyond music.

1 December 2023
Communication in politics

Communication in politics

15 November 2023
Eventos

Keys for a successful event

9 August 2023
Barbie

Barbie, a film or the best orchestrated marketing campaign in history to resurrect a brand that seemed dormant?

1 August 2023
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